Often when starting a project the first thing that comes to mind is the design. It's easy to get eager and jump into discussion about what it will look like. Our friends at UserTesting helped layout four simple questions everyone should answer before you begin design.
At MEGA, we love helping companies create and evolve brands that engage and resonate with their target audience. Effectively crafting a brand image and marketing campaign takes many pieces to all come together: story, purpose, vision, visual content and emotion to name a few. So how do you know the perfect formula?
With mobile usage on the rise, it can be difficult to offer an app that stands out and gives your users an experience that will keep them coming back. Inc. has recently outlined some factors that are important to consider for long term success. Below we outline the factors and elaborate based on our own experience.
Building a perfect brand is something we are passionate about. Beyond brand assets, your customers and brand advocates further build awareness and engagement around your brand. The more brand advocates you have, the easier it is to acquire new customers at little to no cost to you.
So how can you begin to build brand advocates,?
Learn how drip email campaigns can help with customer retention.
How often do you email your customers? Beyond newsletters and company announcements, wouldn't it be great if you could deliver customized messages to your customers’ inbox?
Did you know that our brains process visual information 60,000 times faster than words? According to Forbes, one minute of video is considered equivalent to 1.8 million words!
It's the third week of January and most of us have already broken our New Year's resolutions. That may be fine for that crazy diet and workout plan you haven't tried before. However, when it comes to your digital strategy, you should always resolve to grow year over year.
It’s no secret that content marketing has gained popularity over the past two years. According to Google Trends, searches have climbed significantly.
Why is Content Marketing important?
Most simply, there are four important uses for content:
- Attract new customers
- Engage users
- Create a connection
- Build brand loyalty