Halls Rep Group

Creating An Identity For A Firestone Sales Team.


Halls Rep Group is a sales and customer support team that represents Firestone Building Products. Equipped with all the right resources, Halls Rep Group manages the Firestone product installations from start to finish for their clients.

The sales team approached us in desperate need of a brand that would distinguish them from other area representatives. Using the signature colors of the Firestone brand and a simplified system of shapes and lines reminiscent of sturdy building materials, we created a modern brand for Halls Rep Group that would allow them to visually define their company.