Leapfrogging Tampa's tech startup community to success.
Start-Up Surge is an annual event belonging to the Tampa Bay WaVE. The Start-Up Surge event organizers needed a brand that would allow for the co-placement of their primary sponsors. NHL Sports team, the Tampa Bay Lightning and National cable provider Bright House Networks connected to host a two part event.
Startup entrepreneurs from all industries and backgrounds gathered downtown for a fast paced informal chain of group discussions lead by a panel of 50 business leaders in a “speed-mentoring” format. The event was followed by an action packed showcase party where 10 companied will pitch for investors publicly.
We wanted to build a brand that was recognizable and could carry multiple title sponsor graphics over the years to come. The brand also had to convey an energetic presence and appeal to the thriving startup tech community members here in the Bay Area.